The Apteka.ru service has been rated as one of the best social projects in Russia
The Internet resource Apteka.ru has, for the first time, taken part in the “Best Social Projects in Russia” program, and has been awarded a prize in the Medical Social projects category.
The Apteka.ru service was founded by Katren in 2012. Each year the number of orders placed by customers using the help of the service grows several times larger. In 2016 Apteka.ru won two “Green Cross” International pharmaceutical awards: in the categories “Social Project of the Year”, and “Pharmacy Brand of the Year”. According to figures provided by the Data Insight agency Aptek.ru occupies 48% of the market for online purchases of medicines and other goods.
The program “Best Social projects in Russia” has run every year since 2012, and in past years the prize has been awarded to companies such as the Mail.ru Group, Sberbank, Megafon, the InVitro chain of independent laboratories, and Procter&Gamble. The goal of the Program is to collect, analyze and systematize information on the best social projects in the country. The Program’s organizers point out it was created to support the Russian Government’s drive to strengthen social policy on the basis of a partnership between the State, society and private business, and that it promotes the formation of a civilized and developed society in Russia.