21.11 2019

Apteka.ru Has the Highest Web Traffic Among Russian Pharmacy Websites

In 2019, SimilarWeb recorded record traffic numbers on the Apteka.ru website.

The independent international company SimilarWeb analyzes Internet users’ activity all around the world. The company’s findings are updated every month and are available in public domain. In 2019, SimilarWeb recorded record traffic numbers on the Apteka.ru website. On average, the site garners over 11 million monthly visitors. In just 10 months of 2019, over 115 million website visitors were recorded.

Over the past five years, the Apteka.ru service has consistently dominated SimilarWeb’s rankings of the pharmaceutical sites in Russia and is among the five largest pharmacy websites in the world. When forming a rating, SimilarWeb analysts evaluate a set of indicators, among them traffic, visit depth, time spent on the site and the failure rate. That said, Apteka.ru has the highest page view count (7.31 pages per visit) in the worldwide TOP-5 rating. The time spent on the website is also 3 times longer than that on the website leading in the rating – the American cvs.com.

SimilarWeb

SimilarWeb is a website which provides web analytics, data mining and business analytics services agency for major international corporations. SimilarWeb analyzes over 1 billion pages every month. The company is headquartered in London.

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